You brief us on your business problem. We do some pre work. At the end of the day you have tangible output that you can take forward. You could be looking to Reinvent the business. Or add new revenue streams. Or get solutions to just about any business problem. Here are some examples:
- We would like to explore new concepts in good-for-you foods that can form the next $100mn business for us in the next 5 years.
- We would like to create a category called cheese snacking – what new formats in product or packaging could we explore, and how can we get consumers to adopt cheese as part of their regular snacking basket?
- We offer a new warehousing solution – How can we create awareness and adoption by enterprises for whom warehousing costs and efficiency is critical to their success?
- We would like to create a new category – plant based milk. (We do not have the money for a long-term assignment)
- What are the different routes we can explore to get consumers to sell their old car to us?
- Today we are a very male muscle building brand. But we wish to expand to all nutri- supplements for the entire family. What could be the different routes we could explore (via – communication, new proposition, new brand vs sub brands, new store design – can we explore everything possible?)
- How can we get people to adopt solar power for their everyday regular home usage? We have the right product offering, we have done a lot of talking and explaining, we have tried discounting, yet why are people averse to changing behaviour.
- India loves whiskey. How can we make rum as big as whiskey? These are just some of the questions that we have resolved or can do via the proprietary creative frameworks that we use at CherryPeachPlum. We do some pre-work to understand your business and category, in some cases we may even do some consumer research, and then workshop with a hand-picked bunch from your company (usually a cross-functional team) to arrive at tangible solutions forward.
- 4th Floor, Jewel Lake Jewellers Building, Road, near PC Jewellers, Sardarpura, Udaipur, Rajasthan 313001
- 91 94620 92373
- [email protected]